The protection of scent, taste and sound marks in South Africa: Threats and possibilities

Authors :

Mupangavanhu, Yeukai

Journal Title :

South African Intellectual Property Law Journal

Citation :

(2017) IPLJ 16

Subject :

A mark that adds emotion to the product or the service on offer is likely to influence the consumer’s purchasing decision

EU Position Regarding Scent, Sound and Taste Marks

The requirement of distinctiveness

Requirements for the Registration of Scent, Sound and Taste Marks in South Africa

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